Success is no accident
Success is a system.
I support growing companies in setting up their sales and revenue structures internationally in such a way that there is less friction and enables better results.
For founders, managing directors and decision makers who no longer want to improvise but want to develop their company in a targeted manner.
Hugo Boss
Strellson
windsor
Joop
PVH
J. Lindeberg
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This is what my collaboration looks like with companies from.
More than 12 years of operational and strategic experience with companies with a turnover of between 5 and 100 million euros — always with the same goal: tangible results.
years of operational experience
More than 12 years of operational and strategic experience.
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Companies up to this size
With companies with a turnover of between 5 and 100 million euros — always with the same goal: noticeable results
Focus on results
More than 25 recommendations
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Improvisation leads
to stagnation
Endless rounds without clear decisions
Too many priorities, too many votes — and not everything is moving in the same direction in the end. Everyone is busy, but little is really intertwined.
Growth cannot be explained
Turnover is generated, but no one can say exactly why. That makes scaling speculation rather than a decision.
Sales depends on a few people
If these people fail or switch, the system breaks down. Growth is not sustainable as long as it is tied to individuals.
No repeatability
What worked once cannot be reliably reproduced. Processes exist in the head, not in the system — and that costs revenue every month.
votes from collaboration
Younes combines a sharp commercial mindset with a strong sense of ownership and leadership. He has a natural ability to guide teams, align stakeholders, and create clarity in complex environments — always keeping a clear focus on performance and sustainable growth {...}
With his way of acting and forward thinking, Younes was always able to quickly build strong relationships, built on trust and ambitious goals {...}
Beyond his commercial achievements, Younes played an important role in lifting and supporting other team members, contributing to a positive, ambitious, and collaborative team culture {...}
In customer meetings and showroom presentations, Younes represented the brand with clarity, professionalism, and a solid understanding of what drives sell-in and long-term business.
Younes is an exceptionally dedicated, structured, and strategically minded professional.
What stands out the most is his ability to quickly grasp complex topics, analyze them with precision, and translate insights into clear, actionable strategies {...}
In a challenging and highly promotional market, he managed to stabilise the business, improve sell-out and keep the brand positioning consistent at the same time.What I appreciated most about working with him is his leadership style.
By fully engaging in his job and being a reliable contact for diverse customers and partners, Younes achieved always excellent results. I would highly recommend him if you are searching for a sales specialist with commitment and strong result orientation.
I highly recommend Younes to any company and am convinced that his competencies regarding performance optimization and customer relationship management will be beneficial.
Younes combines a sharp commercial mindset with a strong sense of ownership and leadership. He has a natural ability to guide teams, align stakeholders, and create clarity in complex environments — always keeping a clear focus on performance and sustainable growth {...}
With his way of acting and forward thinking, Younes was always able to quickly build strong relationships, built on trust and ambitious goals {...}
Beyond his commercial achievements, Younes played an important role in lifting and supporting other team members, contributing to a positive, ambitious, and collaborative team culture {...}
In customer meetings and showroom presentations, Younes represented the brand with clarity, professionalism, and a solid understanding of what drives sell-in and long-term business.
Younes is an exceptionally dedicated, structured, and strategically minded professional.
What stands out the most is his ability to quickly grasp complex topics, analyze them with precision, and translate insights into clear, actionable strategies {...}
In a challenging and highly promotional market, he managed to stabilise the business, improve sell-out and keep the brand positioning consistent at the same time.What I appreciated most about working with him is his leadership style.
By fully engaging in his job and being a reliable contact for diverse customers and partners, Younes achieved always excellent results. I would highly recommend him if you are searching for a sales specialist with commitment and strong result orientation.
I highly recommend Younes to any company and am convinced that his competencies regarding performance optimization and customer relationship management will be beneficial.
Less activism. More system.
I don't work with standard models from theory, but with what actually happens in your company.
I look closely, sort out the situation, identify the bottlenecks and monitor implementation. The goal is not a concept for a drawer, but a sales and revenue structure that your team understands, supports and can use in everyday life.
Practice instead of theory
status analysis
Create structure
Accompany implementation
My work is for Companies with substance.
Not for everyone. But for companies where clarity has an immediate effect.
For founders and managing directors who have built up a lot and notice that their organization has not grown to the same extent. If too much depends on yourself, you don't need any further external impetus, but a system that provides reliable support.
For companies with existing teams and structures that still have potential. If processes, responsibilities and decisions don't fit together properly, general advice won't help, just a precise look at the actual causes.
For decision makers who look at results, revenue and accountability. When it comes to margins, management and clear management, it's not beautiful models that count, but visible improvements in the business.
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Where I concrete support.
I work with three services that are interrelated and build on each other.
Sales analysis
A structured view of sales, processes, procedures and control. You can see where sales are lost, why there is friction and what exactly needs to change.
→ Suitable for: quick clarification and clear priorities
Development of sustainable sales structures
We develop a robust foundation for your sales and growth management: from processes and responsibilities to planning, tracking and management.
→ Suitable for: Companies that want to grow with substance
Ongoing strategic support
I will accompany you over a longer period of time as an external sparring partner with a clear view from outside and an understanding of the dynamics within.
→ Suitable for: Companies that want to permanently improve their performance
Who I Am.
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I'm not a traditional consultant. I come from practice, from companies where decisions and deliveries had to be made under pressure, not just presented.
I worked for many years in responsible roles at the interface of sales, growth and implementation, including for brands such as Hugo Boss, Strellson, Windsor, JOOP, PVH (Tommy Hilfiger, Calvin Klein) and J.Lindeberg.
It was never just about strategy, but always about results. Manage sales structures, develop markets, achieve growth across countries, channels and organizations.
I know the tension between strategic aspirations and operational reality. Between what looks good on slides and what actually works on the market.
What sets me apart is not complexity but clarity. I am not simplifying because topics are easy, but because only what is understood and can be used in everyday life is important.
Practice before theory
Over 12 years in responsible roles — not in a consulting office, but in the market.
Strategy meets implementation
I know both sides: the strategic requirements and the operational reality.
Clarity instead of complexity
What is not understood does not wear. That's why I'm simplifying — without simplifying.
Ready for more clarity?
A conversation. 30 minutes. No sales pressure. We will see together whether and how I can support you.
Not a script. Not a funnel. Not a rehearsed sales pitch. Instead, an honest exchange about your company and the question of what exactly should change.
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Commercial clarity all
four weeks
Short impulses about sales, leadership and growth straight to your inbox